You're bigger than your budget.

I built WURCK to ensure that your marketing results are, too.

tHAT MUG UP THERE, IS MINE. 
i'M CARLY wUJCIK & i help growing businesses design MARKETING STRATEGIES THAT DRIVE REMARKABLE BUSINESS GROWTH. 
And then i GET THEM IMPLEMENTED & OPTIMIZED.

the first consultation is always FREE
Services​​​​​​​
(click to learn more)
WHAT'S A FRACTIONAL CMO?
QUITE SIMPLY, A FRACTIONAL CMO (CHIEF MARKETING OFFICER) DESIGNS AND OVERSEES YOUR COMPANY'S MARKETING STRATEGY AND BUDGET AND ORCHESTRATES ALL OF YOUR MARKETING EFFORTS TO ACHIEVE HIGH LEVEL, STRATEGIC GROWTH FOR YOUR BUSINESS. 
BUT THEY ONLY WORK FOR YOUR ORGANIZATION PART TIME.
When you know your business needs someone who can help do more than create social media posts and update the website but you're not ready for the six figure overhead that comes with hiring an experienced Chief Marketing Officer, a fractional CMO is right for you.
Not every small or midsize business needs, or can afford, a full time CMO. But EVERY business, of every size, looking to grow beyond where they are now needs the talent and experience that a CMO brings.
Beyond advertisements and strong creative, a fractional CMO will help your business achieve things like:

  *   Sales pipeline growth
  *   Revenue growth
  *   Increased and improved inbound leads
  *   Improved brand awareness, recall and sentiment
  *   Manage and improve your brand reputation
  *   New brand and product launches and market entry
  *   Marketing team leadership, alignment and growth
  *   Set standards, guidelines and processes for marketing team growth
BUT WAIT, THERE'S MORE
BEFORE STARTING WURCK, I LED TWO OF THE REGION'S TOP MARKETING AGENCIES. 
THAT PERIOD OF MY CAREER AFFORDED ME THE EXPERIENCE OF WORKING ON NATIONAL MARKETING CAMPAIGNS WITH TOP GLOBAL BRANDS LIKE:​​​​​​​
// Duke University
// Columbia College
// Le Creuset®
// McCarthy
// Aggreko
// Infor
// Molly Maid
// Pet Supplies Plus
// Cancer Treatment Centers of America®
// National Council for Behavioral Health
// Banfield Pet Hospital®
// Oneupweb
// Active Marketing
// IT Advisors
// Jaywalker Lodge
// Destination Hope
// Invisible Fence Brand
// Boyne Resorts
and countless others across a diverse array of industries
I apply the knowledge I gleaned working with these national brands to every client I work with today. The surest way to stay small is to think and act small. My "big brand" background allows me to help clients implement savvy, strategic, omni-channel marketing campaigns that have a profound, measurable impact on their business.​​​​​​​
All within your budget.
or click through some recent work below
WHAT PEOPLE ARE SAYING:
“Rediculously efficient” is the phrase that comes to mind when I think about Carly. 
Carly is an active, quick witted, smart, and fast-paced thinker who takes pride in her work and her career. She not only puts her clients’ business first and works tirelessly to raise the companies ROI, but loves the people she works with and makes a valiant effort to keep and reward her teams.  In every thing she does she does it with a set process and with precision. Her ability to direct and motivate appears to come naturally to her and I’m 
always in awe of her ability to connect, command and get people on board with ideas. 
-Heather Bunker, Heather Bunker Branding
“Carly has an amazing talent for advertising, 
branding, and marketing. 
She’s cultivated the skills necessary to make herself and the brands she represents stand out. Her creative talent shines in her copywriting and campaigns. Her natural ability to strategize on her toes and keen critical thinking skills raise everything - and everyone - she touches up to the next level. Carly mentored me and pushed me to excel despite some otherwise self-defeating circumstances. I’m a better designer thanks to her.”
-Liz MacIntyre, Web Canopy Studios
FROM HIGHER EDUCATION TO HEALTHCARE - MARKETING BUSINESSES WITH LONG, COMPLEX, HIGH VALUE SALES CYCLES IS MY SWEET SPOT
MY CAREER HAS ALLOWED ME TO SERVICE CLIENTS ACROSS A DYNAMIC ARRAY OF INDUSTRIES.
BUT ONE THING REMAINS CONSISTENT: MY CLIENTS HAVE COMPLEX SALES CYCLES THAT REQUIRE A WELL INTEGRATED MIX OF ON & OFFLINE MARKETING.
Those complexities require well-rounded (online, offline, digital, traditional), highly experienced, strategic marketers who know how to glean a deep understanding of the customer, the industry, and the brand in order to unite all the right pieces in all the right places at precisely the right times.
INDUSTRIES I WORK WITH:
// Industrial Manufacturing
// HR & Professional Consulting
// Food Production & Manufacturing
// Higher Education
// Healthcare
// Addiction Treatment & Behavioral Healthcare
// Service Based B2B's (IT Support Services etc)
// Franchising
//  Marketing & Creative Agencies
//  Hospitality
// Travel & Tourism
// Non-Profit Member Organizations & Associations
// Commercial Construction
// Oil, Gas & Energy
// Insurance
// Banking & Finance
//  Publishing
DON'T SEE YOURS ON THE LIST?
That's ok! Let's talk more about whether or not it seems like WURCK might be a good fit for your business. You've got absolutely nothing to lose. All initial consultations are free.​​​​​​​
FOR MORE THAN A DOZEN YEARS, I'VE BEEN HELPING ENTREPRENEURS TELL THEIR STORY, SELL THEIR PRODUCTS AND UN-STICK SALES WITH GREAT MARKETING. ​​​​​​​
I founded WURCK in 2017 following a 12 year career leading marketing agencies to fill a continually overlooked need: marketing solutions that actually work for growing businesses, fit their budget and leave them better equipped and more informed than they were when they started with the agency/consultant/partner they hired. 
Through WURCK, I continue to create great marketing, direct great marketing, find great marketing agencies and talent, and train great marketers. I'm ready to help you do the same. ​​​​​​​
Some of my client case studies read like this:
  *   From $700k annually to $2M in 36 months
  *   180% increase in monthly inbound leads
  *   76% increase in average client value
  *   40% reduction in sales cycle length
What I do works because my decade+ in marketing has helped me hone in on the psychology of inspiring action. I apply that experience to develop strategies that connect your business with your ideal customers and move them to a point of purchase. And it's all grounded in great marketing. Marketing strategy. Marketing talent. Marketing messaging. Marketing creative. Marketing training.
Sound like what you're looking for?
Let's talk it through. There's no fee. No obligation. But be warned, you'll likely be impressed.
REQUEST A CALL
Thanks for reaching out! We'll be in touch promptly. Cheers!
Back to Top